March 25, 2013

Vives Cerámica presents Titan colection XXL format



To further complement the porcelain floor tile TITAN collection, VIVES launches the new XXL size of 60x120cm.

Moreover, new designs have also been added to these marble ceramic tiles 60x60 sizes . The Titan collection continues to lead the way since its birth and with these additions, the collection lives up to its name more than ever. With this new size, its decorative elements are further enhanced.

Proof of this is the latest mega project where Vives Ceramica has participated. This is the stunning JW Marriott Marquis hotel in Dubai, where 60x60 Titan floor tile has been used for the decoration of its spectacular Spa. The main features of Titan, which have been key to its choice in this project, are its design, high gloss (which does not disappear with the passage of time), easier maintenance, better hygiene and warmth.

More info: www.vivesceramica.com

March 12, 2013

Ecoclay, natural organic covering for walls


Clay has been used to build spaces for more than 9.000 years. Nowadays this ancient material is getting its entire lost splendor back due to its countless benefits for our health and the comfort it provides. It is also one of the main materials used in ecological construction. Clay is one hundred per cent organic and can regulate humidity, increase energy saving due to its high thermal lag, improve odor absorption and be an efficient sound-proof.
Ecoclay is an innovative covering for walls which uses natural clays without additives as its base. The clays are obtained from a site in Teruel and are currently being used in bioconstruction because of its nameless technical and decorative qualities. ecoclay clay plaster can be used to obtain insulating effects or endless decorative possibilities that stand out for its originality. This versatility allows them to be present in diverse environments such as country houses, straw huts, aristocratic mansions or urban lofts.
ecoclay coverings are just perfect to isolate sensitive locations such as health centers, hospitals or schools due to the enormous benefits clay brings to any health environment. In addition, thanks to the clay being noise absorbent, it is the ideal solution in saturated acoustic zones. Clay naturally regulates relative humidity indoors.

February 14, 2013

Children tile decoration with Cifre Play!



Decorating spaces for children has always been a challenge for the ceramic industry, that’s why Cifre Cerámica is launching Cifre Play!, a collection devoted entirely to kids. With this new collection, the ceramic tiles of Cifre Cerámica are filled with colours and children motifs, with ceramics that seek interaction with kids and that is willing to grow up with them.

Among the novelties brought by the new Play! collection by Cifre Cerámica we can find Circuit, hand drawn by artist Ester Gradolí, including classic racing cars to create and decorate children spaces.

The new series included in the new Play! collection allow us to create cheerful but durable spaces for children, able to withstand hours of play and mischief. Besides, this collection has pieces that can illuminate at night to help the kids fall asleep and what’s more, pieces can create a blackboard in a nursery or a playroom.

Cifre Play! was presented last week during CEVISAMA exhibition.

February 01, 2013

High participation of Globbarea ceramic companies to exhibit at CEVISAMA trade fair




Feria Valencia Exhibition Centre is currently preparing a new meeting of CEVISAMA trade fair, which will be held next week, from 5th to 8th February.  This fair will gather exhibitors of ceramic products, natural stone, bathroom equipment and raw materials coming from 24 different countries.

A number of Globbarea companies will be exhibiting again this year in this world showcase for the ceramic tile sector, where the Spanish firms will present its newest and most innovative products with the latest design, trends and applications. 

The following Globbarea companies will be present at CEVISAMA: 

- AZTECA 
- AZULEV
- AZULINDUS & MARTÍ
- CENEMAR
- CERACASA
- CERAMICA RIBESALBES
- CEVICA
- CICOGRES
- CIFRE CERÁMICA
- COLECCIÓN ALEXANDRA
- DECORAMIA PROJECTS
- EL MOLINO
- ELFOS CERÁMICA
- EQUIPE CERÁMICAS
- EXPOJAMAR
- GAYA FORÉS
- INTERMATEX
- KERABEN
- LITICA INNOVACIÓN
- MÁRMOLES SERRAT
- GRUPO OSET
- PERONDA
- PLAZA CERÁMICA
- REALONDA
- SALONI
- TAU
- UNICER
- VIVES

2012 edition was very successful with more than 780 exhibitors and more than 77.000 visitors. Presence of foreign buyers increased up to more than 12.000 customers from 145 countries which attended CEVISAMA 2011. Importers, wholesalers, distributors, architects, interior designers and specifiers from all over the world are attending CEVISAMA as the meeting point to gain a preview of market trends, new products and cutting-edge technological solutions as well as a clear overall picture of the most important companies in the sector. 

More info: www.cevisama.com

January 04, 2013

TAU Ceramica develops an innovative product presentation system: iTAU


iTAU is a new system that combines Virtual Reality and Augmented Reality technologies oriented to the presentation of ceramic products.

This System for the creation of ambiences is the main result of nearly two years of work and has been developed by a multidisciplinary team and innovative techniques that enable the display of very high resolution images on mobile devices.

It has been developed for these three platforms: 
  • PC with display on large screens of about 50 inches through a Microsoft Kinect device.
  • iPad2 or iPad3 tablet
  • Android tablets

The product presentation is important in the ceramic sector business environment and a key element in their marketing strategies. Besides, we know that this presentation has a decisive influence when choosing a product. Consumers demand not only new products but also new forms of presentation.

iTAU can read QR codes, which identify the selected collections in visit to the store. Instantly it builds simulations of "real" ambiences and it creates the various combinations at our choice, changing the models.

iTAU is very user friendly and completely intuitive. Users are surprised by the speed, ease and quality of the ambiences.


December 21, 2012

Azteca Ceramica presents its FC Barcelona football team ceramic tiles.



Azteca Ceramica and FC Barcelona have reached an agreement to create the first official collection of FC Barcelona football team ceramic wall and floor tiles. The world launch took place at Cersaie Exhibition 2012, the most important ceramics trade fair in the sector, held at the end of September.


The Spanish company Azteca reached an agreement with the club whereby images of the players as well as the club’s badge and other murals with group poses, will be produced in this new support system.
In total, two types of formats of floor tiles have been designed:  31 x 31 cm. in red body, and 45 x 45 cm. in porcelain tile. The pieces for wall tiles are in 30 x 60 cm white body.


Azteca has pioneered the introduction of football passion into the ceramic tile market. By incorporating the Barça team image in the manufacture of ceramic tiles, the company has covered the two giants of the Spanish League, since they already launched Real Madrid football team tile collection at the beginning of 2012.


The product is aimed at distinct markets, from the Club itself to the fans who wish to bring their passion into the tiles of their homes, not forgetting the fan clubs, hotels, restaurants or diverse types of businesses that wish to express their support for the Spanish team in an original and exclusive way.

More info: www.azteca.es

Vives ceramic tiles at the palace of the Russian Federation


In Moscow, the Council of the Russian Federation, also known as the Senate, has renovated its emblematic building using Vives Azulejos y Gres Titan collection big format porcelain tile, specifically Unsu, Siro, Acro, Elba and Auriel models.

The first phase of the renovation was finished in August with its official inauguration taking place on 3rd September 2012. 

By using Titan Collection, as can be appreciated in these images, a sophistication and elegance has been achieved which is perfectly suited to this kind of building.

More info: www.vivesceramica.com